Most successful journalists would not need to publicise themselves by writing a blog.
However, Andrew Sullivan has done exactly this by setting up a site to express his opinion as well as enabling others to express theirs.
The Daily Dish created by the British born, American political reporter is an intellectual blog which contains a mixture of fact and opinion.
But why would a well-established political commentator need to create a blog? The simple answer is he doesn't but by creating this website he is boosting his publicity and also earning more money through the adverts which are embedded into his page. But, as well as this he believes that by creating this blog he has opened up a new forum to allow others to express their opinion shown through his use of cross-referencing other bloggers.
However, although this site contains news items and articles which could be loosely labelled as 'journalism', there are articles such as Quote of the Day which are merely novelty items, possibly to give the blog variation and more interest.
So, what do I think the purpose of this blog is? I think it is there to be a tool where the author and bloggers alike can share their views and opinions on many things from the seriousness of American politics in Between Fear and Loathing to photos which they find funny or novel such as Squirrels!.
But, of course the question is, could it be considered journalism? I think that it could not be considered as journalism because it does not report news but merely shares opinions and ideas about different issues and could be described as more of a forum as Andrew Sullivan stated, than a journalistic site.
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